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FINAL FLEX SALE

Take up to 40% off apparel and accessories during our end of season sale.

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FREE SHIPPING

Free standard shipping on all orders $75 or more.

FEATURED PRODUCTS

Fight For Yourself Limited Edition Pump CoverFight For Yourself Limited Edition Pump Cover
Insignia Capwhite hat with embroidered white helmet logo on front sitting on white background
Sale price$24.00 USD
(4.8)
Color
Man looking into distance slightly turned and wearing gray hoodie with words Strength of One across chestMan standing tall with hands by side and wearing gray hoodie with words Strength of One across chest
Sale price$24.00 USD Regular price$40.00 USD
(5.0)
man modeling red workout shirt with an embroidered logo reading Strength of OneEndure Tee
Sale price$28.00 USD
(5.0)
UPDATES
NEW DROP NOW AVAILABLE

RECON 001

Performance gym gear built to go the distance.

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FINAL FLEX SALE

SAVE UP TO 40%

Stock up on discounted gym essentials during our giant end of season sale.

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Built, Not Born Band

Sale price$3.00 USD
(5.0)
In stock

Color:

Built, Not Born
Style: Built Not Born

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Free standard shipping on all orders $75 or more.

FREE 30 DAY RETURNS

Simple, fast, no questions asked. (Refund Policy)

Strength Isn't Given, It's Earned

Strength of One's Built, Not Born Band is your daily reminder that everything you achieve is because of your hard work and discipline. No handouts, no shortcuts, no privilege—you've earned every bit of success yourself. Made from high-durability silicone, this wristband is waterproof and tear-resistant. The injected black ink stays looking sharp and won't fade. A must-have for the gym, everyday wear, or anyone who lives by the Strength of One code. You weren’t handed this life, you built it.

SIZE & FIT
  • Lightweight, comfortable feel
  • Sweat-proof for high intensity workouts
  • Slip on design
  • One (1) bracelet per pack
  • One size fits most
  • 8 inch circumference, 1/2 inch band width
MATERIAL & CARE
  • 100% non-allergenic silicone wristband
  • Latex and lead free
  • Clean gently with mild soap and warm water
Built, Not Born Band
Built, Not Born BandBuilt Not Born Sale price$3.00 USD

Customer Reviews

Based on 4 reviews
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(4)
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R
Rob M.
Bloodline
Bloodline Band

Symbolic and great quality in one band!

Hey Rob - thank you so much for your review of your new Bloodline Band! We're thrilled to hear that you're enjoying not only the quality, but also the symbolism behind the message. Thank you for supporting Strength of One!

F
Felice S.
Bloodline

I like it

Hey Felice - We're so happy to hear you like your new Bloodline Band! Thanks for your review.

M
Mark D.
Bloodline
Love the bands 👍

Great messages on bands, I'm going to order more.

Hey Mark -Thanks for leaving a review on your new Bloodline Band! We're happy to hear that the messages really speak to you and we're excited to send more orders your way. Thank you for supporting SO1!

D
Danny W.
Built Not Born
Built not Born

Great mantra! The band is durable.

Hey Danny -Thank you so much for your review. We strive to create high-quality products that will last, so it's great to hear that our efforts are paying off. Thanks again for taking the time to share your thoughts!